Shape the Future with
BS Mass Communication
The BS Mass Communication degree is one of the more versatile programs set up to build future media leaders. Creativity combined with sound critical thinking provides the tools a student needs in order to successfully navigate the increasingly fast-paced landscape of media today.
What is the BS in Mass Communication Degree
It is fundamentally centered on the study of media, including its impact on society and the tools to effectively communicate. Offered by AIMS such as the Department of Mass Communication, the degree courses cover various topics: journalism, public relations, advertising, and digital media.
Students are taken deep into the concept of mass communication, where they learn the in-depth theories and methods of mass communication to analyze and create impactful content.
Semester Structure and Subjects in Mass Communication
The BS Mass Communication degree spans 8 semesters, and each semester presents new dimensions to the field.
Core Mass Communication Subjects:
- Introduction to Media Studies
- News Reporting and Writing
- Media Ethics and Laws
- Advertising and Public Relations
- Digital Media Strategies
Elective Options:
Specializations in areas like Film Studies, Broadcast Journalism, or Social Media Management.
Career Opportunities for Bachelors in Mass Communication Graduates
Graduates of the BS Media & Communication Studies program can explore dynamic career paths in various industries. Common roles include:
- Journalist or Reporter
- Content Creator
- Media Planner
- Public Relations Specialist
- Advertising Executive
Whether you’re pursuing opportunities in Pakistan, or beyond, BS Mass Communication degree opens doors to rewarding careers in the media domain.
Why Choose a Mass Communication Degree
The BS Mass Communication programme is ideal for students passionate about storytelling, media, and influencing societal narratives.The Bachelor of Business Administration (BBA) program at Aawaz Institute is officially affiliated with Karachi University, offering a top-tier education that is nationally recognized
Reasons to Enroll:
Comprehensive Curriculum
Practical Exposure
Wide Career Scope
Course Manual and Table of Contents
Course Manual
A detailed guide outlining semester-wise subjects, project guidelines, and career resources will be provided to students.
Table of Contents:
- Introduction to Mass Communication
- Media Writing and Editing Techniques
- Mass Communication Theories and Methods
- Final Year Projects and Internships
